Ten unspoken reasons why you lose voice over work on Voice123

Posted on April 9, 2012 by

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After the past four months of 2012, in which voice over work online is busiest, I figured it would be time to visit reasons people lose voice over work online, as taken from feedback written to me, by people using the website to find voice talent, those hiring, and personal insight. There are always going to be those things you can control, and those you cannot. It is good to know the difference.

Ten Unspoken Reasons Why You May Lose Voiceover Work On Voice123

10. Submitting for jobs too far above and/or beneath you 

  • Simply put…a new time voice talent will have a hard time understanding the needs of an established voice seeker, and vice versa. We all have different career plateaus at different times, and that affects our ability to work with others because we will not be “on the same level”.

9. Submitting your life’s experience in your remarks section of the audition

  • The remarks section on the audition submission…It just needs contact info, hello & goodbye, and thank you. Your audition will speak for itself.

8. Not understanding the business relationship of the website or buyer perspective: (Seller=voice talent/Buyer=voice seeker)

  • Voice seekers are not teachers, agents, or coaches. They are looking to spend money on you for your voice, and hoping you save them time. That’s all.

7. Not understanding what the person wants, and auditioning anyway

  • If you see a job, and have no idea what the person wants, it is a sign his/her communication style does not agree with yours. Silence can be a great teacher both to talent, job posters, and marketers who post articles like this. 🙂

6. Getting advice from the wrong people

  • This is a comment that holds true since the day people started teaching: “Ask a chef how to bake a cake; not your roommate or your best friend who you trust.” This world is filled with people who love to offer advice. Listen to the people who have proven results that they know how to get YOU (specifically) work.

5. Being angry about not getting work and passively taking it out on others

  • Simply put…Your world is your world. When you agree to offer a service, you live for others. If someone is going to pay you, it is for the job you did in voice overs. If you are somewhat angry about something that happened, it will show in the way you speak, write, and communicate. My acting teacher used to call this method, “Giving up before you gave yourself a chance.”

4. Forgetting where you are and who you work with

  • If you live in NY/LA/London/San Francisco, and you quote a budget for an in-store video in Bangkok, based on your local rates….Do you really think they can afford you, given your budget quote was their average per capita income? We realize that living where we do, we all have different overhead costs and situations, but if you know a person cannot afford you, just avoid it. We all live in our own bubble of needs, but working online, we have to be open-minded to the many bubbles that exist. There are millions of businesses working online, and not everyone will be able to afford you simply because of your local situation. In addition, be careful of snappy, snarky email habits. If you do not know the person, they won’t get the joke.

3. Giving too much of what is already out there in your copy reading

  • When someone says “I want it real”, the mean “real attitude”….not “real boring”. Copy reading is the performance of life as we have never heard it before. That is what sells. Trying to break from a slump? Try this… Do the complete opposite of what you normally do. Decide on how you want to read, and then, “GO OPPOSITE!” This is a trick that has helped me get work for years, and it comes as advice from “AUDITION”, a book by Michael Shurtleff.  Believe me…nothing is more painful than boring copy reading. Take creative risks. It will do wonders for you. Good news…I have seen this work more times than it fails.

2. Expecting all auditioning to be the same on every website

  • Auditioning online is a new playground with counter-intuitive thinking. Every site involves a different interface that determines “how a person will use the website”. Just because you audition on every site, does not mean the experience will be the same for those hiring you. Basically, just because you like fast food, does not mean all fast food joints will serve onion rings. Everyone uses a site for a different reason. The danger in expecting too much…too soon…is that it erases the ability to deal with rejection. Rejection stinks, but it is as much a part of this business as auditioning. It must be stomached. Take this quote…”I’ve got a theory that if you give 100% all of the time, somehow things will work out in the end.” . Giving 100% of your best takes place in preparation, not the audition. The audition is the job interview.

1. Submitting for every single thing out there that exists

  • If this actually worked, all you would need to do is tweet, check-in, post, comment about yourself one trillion times. But…you see…after a while people just ignore you. Why? When you submit for things that do not match, it gets viewed as someone ignoring what the other person asked for completely. Do you like to break the rules? Great! But you have to learn the rules of the game first, which involves trial, error, and risk taking. The risks you take should be your acting choices only. It is a business risk to want to be a voice over talent to begin with because there are no absolute “rights” to this business that one can get work. The “absolute wrong way” is to remain inflexible, and closed-minded. By the way…I tried submitting for everything online for a few years with no success. I knew why. I was ignoring the request, and submitting what I wanted.

So why mention all of this? Believe it or not, it has existed in some way, shape, or form for decades, and the Internet has given great amplification as to the awareness of it…but nothing really “changed” because it still prevents voice actors from getting work. If you notice, I never mentioned, “not being first”, as a reason you lose work on Voice123. Why? It is not an issue with our site. On average, more than 80% of auditions are opened. On each job, you can see what seeker listens and who does not, and their past history, too. Eventually, “smart auditioning” will cause the 20% who do not listen to use other services.

Do you think something was left off this list? Please share!